Internal Podcasts

A shared communication practice

— not just a channel

They create space for voices to circulate across an organisation —
across roles, teams, and moments of change.

When designed with intent, they support listening, context, and shared understanding over time..

Internal podcasts work when voice circulates — not when messages are pushed.

Why internal podcasts matter

Context, continuity, and shared understanding

Internal podcasts support:

  • continuity across fragmented communication

  • listening without performance pressure

  • experience-based understanding

  • collective sensemaking over time

Then keep the final sentence as prose.

This breaks the wall of text without over-designing.

How organisations engage with internal podcasts

Typical starting points, depending on where you are today

Organisations typically engage with internal podcasts at different moments.

Some already have a podcast and want to understand why participation is low or uneven.
Others are starting and want to design participation before production decisions are locked in.
Some are ready to use internal podcasts as an ongoing communication practice, not a one-off initiative.

Our work supports these moments.

Depending on where an organisation is today, engagement usually starts through one of three paths:

  • Podcast Vitality Audit — to assess how voice currently circulates and where participation stalls

  • Shared Voice by Design — to design purpose, participation, and structure before launch

  • The Community Studio — to embed shared voice as a long-term practice

Each path addresses a different stage, but all are grounded in the same principle:
internal podcasts work when voice is shared, not managed.